Oregon 'Beerver' Logos

I recently teamed up with the brewers guild of Oregon and leaders in the industry to help create a brand for the new-founded nonprofit, "Celebrate Oregon Beer" - developed to put a brighter spotlight on Oreogn's beer industry.

Here are a few of the (many) concept sketches we explored before landing on the final marks. We pretty quickly figured out we wanted to pull focus on the beaver, Oregon's state animal, as a mascot to anchor the system, which adds the right amount of playfulness that the Oregon beer industry is known for.

Full case study coming soon.

If you have any ideas or projects in mind, we're ready to take bookings,

so feel free to get in touch via e-mail.

hello@jordanwilsondesigns.com

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Jordan Wilson
Creating brands that people care about.
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